From Relay Medical to Scryb Inc.
When making the huge shift from Relay Medical Corp. to Scryb Inc., I was given the amazing opportunity to reimagine what this new brand looks like. This task was quite daunting, because I was told many other graphic designers had already tried to capture the CEO's vision but just missed the mark, but I was up for the challenge. The brief mentioned words like futuristic, bold, modern, and unique (compared to other companies within the medical tech sector), and I was very happy to have been able to deliver what they were looking for.
Old Relay Medical logo.
New Scryb Inc. logo.
The Scryb Pyramid
The Scryb logo is the letter "S" sideways, creating the shape of a pyramid.
The pyramid represents strength, as well as a concept that stands the test of time.
