From Relay Medical to Scryb Inc.
When making the huge shift from Relay Medical Corp. to Scryb Inc., I was given the amazing opportunity to reimagine what this new brand looks like. This task was quite daunting, because I was told many other graphic designers had already tried to capture the CEO's vision but just missed the mark, but I was up for the challenge. The brief mentioned words like futuristic, bold, modern, and unique (compared to other companies within the medical tech sector), and I was very happy to have been able to deliver what they were looking for.
The Scryb Pyramid